Monday, April 19, 2010

Reflection on planning a media agency

Although I feel this task did not bring me any closer to fulfilling my own aspirations of becoming an esteemed photographer, I feel that I am somewhat to achieving some of my own goals and aspirations in a business sense. I still want to set up my own business and feel that this has been a great learning curve where I can understand the techniques involved in order to enter the creative industry.

I now know how to construct a successful business plan by using several key models i researched. In addition to this I believe that I have gained a lot of skills for example how to produce an effective SWOT analysis and how this it can be used in the planning stage. I am now familiar with the needs and requirements of planning and the stages and processes of how to become and fun a successful photographic business, and am confident that this information will be useful to me for the future planning of my business. I have also gained insight into new models for problem solving i.e. the Fishbone model.

I see myself as an entrepreneur in the making and although the media agency was not a success I see this as a learning process and am willing to accept all responsibility regardless of the outcome. Since studying this module I now have a clearer idea of enterprise, markets and how to be successful within them.

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